You could be an expert in every program but still suck balls at creating original artistic pieces.
If you're too lazy to look up/use tutorials, I suggest you just immerse yourself in good design pieces and analyze what's good about then, for a little bit just replicate the looks of the good design pieces so you get a feel for it.
It's very good practice to be browsing a site, seeing an awesome art site or something, then going into photoshop/fireworks and replicating it, plus or minus things that you would improve on.
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Also, learn to mask and use the Refine Edge function in photoshop for your crop job. Works swell.
Use a better looking font, you can find alot on dafont.com. Don't use that overlaying teal color it looks stupid.
Go on the blending options for your font, experiment with them all, try embossing, gradients, contours, drop shadows, strokes. That stuff, learn from trying yourself.
If it's supposed to be, and not just for decoration, readability should come first. Try reading whatever you make left right, from bottom to top, etc. If someone can't read it at first glance it's probably because you need to make it more readable!!!
Basically what I'm saying is don't go all out making your text so funky, you want them to be elements someone reads, not elements someone simply looks at as if they were a photograph or something abstract.
Composition. The girl and the text behind her have a weight in this image that makes no point when looking at it seem relaxing and visually appealing. Maybe even move the E 1 all the way to the left as far as you can, being cropped by the circle, with the E still remaining readable. Don't always remain within the boundaries of even symmetrical balance, asymmetrically balanced pieces are for the most part always more interesting to look at, and have a much more hierarchical composition that lends the reader or viewer not to be lost. It would be like opening a magazine ad and seeing the fine print first, doesn't work that way. It's designed to draw you to the images first, then the headlines, then the subtitles, then the first letter of the column. So yeah, always keep visual flow in mind yeah kinda out of it sorry
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